Notes for marketplace sellers.

Practical answers to the questions sellers actually ask us — pricing, prep, ads and the operational details nobody explains until you've already got it wrong.

26 July 2026

Flat fee or a percentage of spend? What Amazon PPC management really costs

The pricing model your agency uses changes what they're incentivised to recommend. Here's the arithmetic, and the questions worth asking before you sign.

More coming. We publish when we have something genuinely useful to say rather than to a schedule. If there's something you'd like explained properly, tell us and we'll write it.